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When in times of trouble
ADVERTISE, ADVERTISE, ADVERTISE!
The Holidays are just around the corner and
you need an ad campaign to stir things up. You don't need to
have a PHD to understand that NOW more than ever is the time
to get out there and make an impact. Studies show that
giving a promotional product can have a very positive impact
on an ad campaign. We are here to help. |
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DISCOUNT
COUPONS
We'd like to help you in your decision to purchase from us by
offering a COUPON:
•
Repeat Customer
• New Customer
• Referral Coupon |
Clever advertisers opt for a
media mix with
Synergy,
Credibility and Referral Impact
Promotional Products Make the
Difference!
New findings empirically prove promotional products can move minds
in these tough economic times, thanks to a study by university
researchers. |
Corporate Christmas And Holiday Gifts
Click To See Them |
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Coffee Mugs
Pens and
Pencils
Water Bottles
Holiday Inflatables
Stress Balls
Advertising Balloons
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Overall
• While
print ad came in first overall, the promotional product
outperformed television across the board.
• Respondents preferred
advertising through a promotional product to a television ad in
terms of their positive attitudes toward the ad (41% to 18%),
positive attitude toward the product (20% to 16%), message
credibility (54% to 33%), purchase intent (25% to 17%) and referral
value (26% to 16%).
• Adding a promotional product
to the media mix generated favorable attitudes toward the ad
in all cases (up to 44%)
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Mouse Pads
Corporate Awards
Travel Mugs
Clocks & Watches
Stickers/Decals/Labels
Refrigerator Magnets
Trade Show Giveaways |
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Synergy
Promotional products
when used in synergy with other mediums led participants to develop
a more positive outlook toward the ad and the brand.
• In this study, groups who
were exposed to promotional products tended to rate the message more
positively than those groups not exposed to a promotional product
• In some instances, the
use of a promotional product as the ad medium alone achieved maximum
impact, up to 69% in increasing brand interest and 84% in
creating a good impression of the brand.
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Brand Evaluation and Product
• In most
conditions, the receipt of a promotional product as an ad medium is
more effective in developing positive attitudes toward the product
or brand than exposure to a TV commercial in conjunction with a
print advertisement.
• In all cases integrating the
promotional product with a TV commercial and print advertisement
proved more effective than the use of promotional products alone, or
TV commercials and print advertisements in combination.
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In a Nutshell, Promotional
Products
• may be effectively
employed as a stand-alone advertising medium (second to
television in terms of reported information value)
• add to the media mix, creating impact by supplementing
other advertising media such as television and print
• are a useful information and reminder medium
• enhance impressions about both the brand and product
• contribute to consumer intent
to buy |
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We would like to thank you
for letting us assist you with your recent order with American
Marketing Authority. To show our appreciation we would like to
present you this Repeat Order
E-Coupon.
Please save it and use it within the next six months to receive a
discount on any setup charges up to $50.00 on you next order.
We really want your business. To
show this, we would like to present you this New
Order Coupon. Please save it and use it within
the next six weeks to receive a discount on any setup charges up to
$50.00 on you next order. |
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We have also included a Referral
E-Coupon.
Please forward this coupon to an associate. They will be able to
receive the same discount on their first order with us for any of
the items that we offer. |
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Customers We Serve
We pride ourselves on our
ability to handle a diverse range of projects and customers,
from a special event at an elementary school to trade show
giveaways for a major corporation. We have Promo Items for
everything.
Over 250,000
Items Available For Custom Decoration! If you can't find it.
Contact Us!
For ideas, assistance
and ordering call toll free.
1-800-859-1975
info@buypromoitems.com |
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Need A
Price?
Need Help Finding An Item
Or Product Information?
We can offer an immediate response to any questions, or
inquires you may have.
Click on the
picture to the right to chat online live with
a
sales representative.
We Are Always Available Online 8:30 - 5:30 PST
Monday Through Friday |
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